Our Brand Is Crisis
 
 Synopsis
 
For decades, U.S. strategists-for-hire have been quietly molding the opinions of voters and the messages of candidates in elections around the world. They have worked for presidential candidates on every continent (in Britain, Israel, India, Korea, South Africa, Venezuela, Brazil, to name a few…) Without the noise of tanks or troops, these Americans have been spreading our brand of democracy from the Middle East to the middle of the South American jungle. OUR BRAND IS CRISIS is an astounding look at one of their campaigns and its earth-shattering aftermath. With flabbergasting access to think sessions, media training and the making of smear campaigns, we watch how the consultants’ marketing strategies shape the relationship between a leader and his people. And we see a shocking example of how the all-American art of branding can affect the “spreading of democracy” overseas.

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 Starring
 
Gonzalo Sanchez de Lozada (aka Goni), Carlos Mesa, Mauricio Balcazar, Manfred Reyes Villa, Evo Morales, Jeremy Rosner, Stan Greenberg, Tad Devine, Tal Silberstein, James Carville, and Amy Webber
 
 Directed By
 
Rachel Boynton
 
 Written By
 
Rachel Boynton
 
 Theatrical Release Date
 
03/01/2006
 
 Studio
 
 
 MPAA rating
 
Not Rated
 
 Languages
 
English and Spanish
 
 Subtitles
 
English
 
 Audio
 
 
 Running Time
 
87 minutes
 
 Genre
 
Documentary